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Wherever LeBron James goes this season, it will be the hottest ticket in town.
The NBA’s all-time leading scorer announced last month that he will play his unprecedented 24th NBA season with the Philadelphia 76ers, automatically reigniting some key Eastern Conference rivalries.
NBA Commissioner Adam Silver admitted he was holding off on announcing each team’s schedule because he had no idea where James was going. But when James’ decision was announced, Silver went to work, and it’s now paying dividends.
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The Sixers will open the 2026-27 season at Madison Square Garden, where the New York Knicks will hang their first championship banner in 53 years. And while those ticket prices likely won’t reach the five-figure average of the NBA Finals, it will still be a must-see.
StubHub said Friday that the Oct. 20 game is the site’s most in-demand NBA game of the entire season, with the current get-in price at more than $1,500.
In fact, each of the top five and seven of the top 10 highest-demand games is a Sixers contest, and the Sixers are StubHub’s most in-demand NBA team, increasing 12.5 times from last year’s schedule release and up from No. 6 overall.
Christmas Day demand is nearly 50% ahead of last year, with LeBron’s return to Los Angeles for the Sixers-Lakers among the biggest draws.
James announced his decision in a post on X, saying he thought he was done at the end of last season and that he had likely played his final game.
However, “I still truly love this game, and I have more to give.”
LEBRON JAMES’ 76ERS DEBUT SET FOR BLOCKBUSTER KNICKS SHOWDOWN AT MSG
The 76ers will be the fourth team James has played for in his illustrious career. For Philadelphia, James is the second major star to join the team this offseason after they acquired Jaylen Brown in a stunning trade with the Boston Celtics.
Last season, the 76ers were swept by the Knicks in the Eastern Conference semifinals, and they hope the additions of James and Brown can propel them to a championship. James is looking to become the first player in NBA history to win an NBA title with four teams.
While James may not be the force he once was, he still remains a productive player entering his 24th season. In 60 games with the Los Angeles Lakers last season, James averaged 20.9 points, 7.2 assists and 6.1 rebounds per game and was named an All-Star for the 22nd time, extending his NBA record.
Fox News’ Ryan Canfield contributed to this report.
