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In an interview with Euronews, EU Trade Commissioner Maroš Šefčovič issued a firm warning that the European Union will not hesitate to defend its industries after Beijing signaled possible retaliation over new EU plans to bolster its industrial base.
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China this week up the pressure on Brussels, threatening countermeasures unless the EU softens core elements of its “Made in Europe” proposal—designed to tighten market access for foreign companies—and its Cybersecurity Act, which could ultimately restrict Chinese telecom firms’ presence across the bloc.
Asked about China’s reaction to what the EU describes as much-needed measures to reinforce its sovereignty and restore a level playing field, Šefčovič told Euronews the EU will “always” defend the interests of its companies.
“We will fight tooth and nail for every European job, for every European company, for every open sector, if we see they are treated unfairly,” said Šefčovič in comments to Euronews in an exclusive interview Friday.
Ballooning trade deficit in detriment to EU
Relations between Brussels and Beijing have deteriorated sharply over the past year, with China tightening export controls on rare earths vital to Europe’s clean-tech and defence industries, as well as restricting chips essential to the automotive sector, intensifying pressure on already fragile supply chains across the bloc.
In response, the EU has pushed for legislative proposals in the domain of cybersecurity and single market rules for companies, prompting a sharp reaction from China which has accused the EU of unfair practices. Earlier this week, Beijing said the EU should not underestimate China’s “firm resolve” to safeguard its interests.
Šefčovič rejected the suggestion that recent developments signal a looming trade war but stressed that the EU does not operate under pressure and expects to be treated with respect. “We never threaten our partners, and we certainly don’t do it through the media,” he said. “What we need is strategic patience and a great deal of courage.”
He said a “war” is often easy to start, but difficult to exit. A Chinese official told Euronews Beijing does not wish for a trade spat to escalate, but said China is serious about what it considers discriminatory practices. The EU disputes discrimination.
The EU’s trade chief pointed to a ballooning trade deficit between the two sides as a cause for concern. The bloc’s trade gap with China surged to €359.3 billion in 2025, a level Šefčovič called “simply unsustainable” that does not show signs of improvement.
He also said policymakers, the European parliament and economic actors in the EU have delivered “a very strong economic and political reaction” to tackle the trade deficit.
So far, Brussels has failed to secure meaningful commitments from Beijing to rebalance trade relations. At the same time, EU officials are growing increasingly concerned that Chinese exports—shut out of the US market by higher tariffs—are being redirected towards Europe. Brussels also points to China’s overcapacity as a source of concern.
The EU is now pressing Beijing to enter serious negotiations and deliver concrete results.
“I invited the Chinese foreign minister to visit Brussels because I think we need a very thorough assessment of the current situation,” Šefčovič told Euronews. “What I want is constructive engagement.”
Faced with a surge in low-cost Chinese imports, the EU is relying on trade defence instruments to counter what it sees as dumped and heavily subsidised goods, while also monitoring efforts by Chinese firms to bypass restrictions by shifting production outside China. Šefčovič made clear the EU will not be pushed into retreat from those issues.
“There are very strong industrial policies in China. You have the same in the US, in Canada, in Japan and in Korea. So, nobody should be surprised if the European Union responds in kind—especially when it comes to public money and public funds.”
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