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In an era when in-person shopping is precarious, grocery shopping remains best experienced in real time. ALDI is capitalizing on this by rolling out a new shopping experience for customers.
The German grocery chain has partnered with Australian design firm Landini Associates, a collaboration 14 years in the making. Together, they aim to transform the ALDI experience into a “singular, globally unified trading format” that is “modularly adaptable for different store formats and building types across the diverse territories in which the brand operates.
This means a more streamlined store layout with standardized shelving, clearer signage, and a cleaner overall flow. The idea, according to Landini Associaties, is to “reinvent” the language of discount shopping, while maintaining the integrity and simplicity of the in-store experience.
ALDI trialed the format in September 2025 at its Aventura, Florida, store — an effort to support expansion in a fast-growing market. The design will continue to be tested into 2026. ALDI operates 307 stores in Florida — 11% of its total — and three major Florida cities rank among the U.S. top 10 for store count.
ALDI’s design overhaul aligns with its 50th Anniversary and its vision for 2026: opening 180 new stores across 31 states, with a 5-year plan to expand west in Colorado. But it’s not just the physical stores getting a facelift.
The brand is also committed to enhancing the digital shopping experience through a curated, redesigned website that makes shopping seamless for its US customers, according to the retail giant.
Since opening its first US location in the 1970s, ALDI has grown to over 2,800 stores nationwide. The company aims to reach 3,200 stores by the end of 2028. In 2025, ALDI reported that 17 million new customers visited its locations, reflecting its commitment to low prices and a simple shopping experience.
“One in three U.S. households shopped at ALDI this past year,* and in 2026 we’re focused on making it even easier for customers to shop our aisles first,” said Atty McGrath, CEO, ALDI U.S.
“That means bringing ALDI to even more neighborhoods, upgrading our website, and planning additional distribution centers to keep our shelves stocked with the products our shoppers love.”
According to Capital One shopping data, grocery sales in the United States totaled over $920 billion in 2025, with nearly 93% of those sales coming from in-store purchases.
This trend is driven largely by lower- and middle-income households who prefer in-store shopping to find the best deals. Shoppers are becoming more strategic, forcing grocers to compete for customers with consistently fair pricing and value. Walmart is the industry leader, experimenting with smaller store formats, according to Forbes.
While ALDI continues to expand in this growing grocery landscape, the company remains committed to maintaining the customer loyalty that has helped it grow from what they say is more than just a store, but a movement.
Their bet is clear. Even as retail shifts online, grocery remains a physical game. ALDI is trying to win it by making the in-store experience as efficient as possible.
