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Bethenney Frankel is firing back at people who have an issue with how she has designed her home.
“Let me give you a little education on architecture, on real estate and on business,” Frankel, 55, said in a video shared via TikTok on Monday, December 8, addressing negative commentary about her Florida home head-on after the abode was featured in a recent issue of Architectural Digest.
“So AD dared to feature me and some precious people in the comments are aghast,” Frankel continued. “‘What in the Home Goods? What in the Wayfair?’ Two brands that happen to not be in my house, but that are multi-billion dollar brands.”
Frankel then laid out her business strategies when it comes to buying and selling homes.
“So I design homes with a very specific intention: as an investment. Now I love to live there and then make them exactly what I want them to be, but they’re designed as investments,” she explained. “So, for example, my Hamptons house [I bought] for $2.675 [million], I just sold for $6 [million]. My Tribeca apartment that Frederick told me I could get in the sixes for when I paid $5 million I got in one day all cash $7 million.”
She added that she paid $4.2 million for the home she and Bryn live in now “because it was going into foreclosure,” adding that the house is “worth over $6 [million dollars] and I could sell it when I decide to move in three years and Brynn is going to college for about $7 million.”
Frankel also detailed what she takes into consideration when decorating a home, explaining that she goes “with neutral tones that are something that anybody could relate to possibly want to buy, but definitely be able to see their own vision when they come to look at a house.”
“Things change, my career changes. I have a teenage daughter and I invest in something that I love, but that is not too precious,” she continued. “So not unlike Vogue putting Kim [Kardashian] and Kanye [West] on the cover or the Met Gala including Lauren and Jeff Bezos, AD is a business. They want to aspire to entertain, engage and hopefully give people something that is attainable.”
Bethenney Frankel Arturo Holmes/WireImage
The Real Housewives of New York City alum then thanked the publication for featuring her, before pitching a future project.
“I can’t wait until you feature my Hamptons house,” she said. “And everybody else, when I make my three million dollars on this house, maybe I’ll invite you for a latte. You’re welcome.”
Frankel and Bryn moved to Florida in May 2025, shortly after the entrepreneur announced she was leaving her New York home for “personal and professional circumstances.”
“I haven’t been totally honest with you about this move,” she said in a video shared on TikTok. “I’ve been pretty lonely the past five or six years. And it started with the pandemic, which gave me license to be the introvert and insular person that everyone is surprised that I am. My friends know it very well because I look like a social person, but I’m not! I could be home for days without leaving the house, and the pandemic gave me license to do that.”
She added that she and her daughter discussed the move together.
“We were out in the Hamptons, and then I moved to the suburbs and I thought it was gonna be amazing,” she said. “It really became a cave where I was lonely and home and never did anything. The only time I would have fun would be when I would go out of town.”
